Channel promo
Using the concept of roads, we(represented by the arrows) will lead you through a series of paths and networks, eventually coming to a stop in front of a television set which will have our channel playing. The arrows will be freeform, teasing, enticing you to follow, arousing your curiosity. At the same time, it will have sub-branches that will show you where the food, entertainment, etc are.
Here are a set of arrows we are considering for the promo video. The likely candidate would be the light streaks.
